Privacy Policy

Effective Date: 20th Oct, 2026
Last Updated: 20th Oct, 2026

1. Information We Collect

Sirāt respects your privacy and is committed to protecting personal data.

When you visit our website, register for an account, use our platform or contact us, we may collect information such as your name, business email address, telephone number, organisation, job title and account details.

We may also collect billing information, transaction history, credit usage, customer support communications and information relating to your use of our services.

To provide our sustainable marketing services, we may process business information such as marketing activity details, budgets, campaign objectives, performance indicators, locations, activity data, emissions estimates and sustainability-related inputs submitted by users.

We may automatically collect certain technical information, including IP address, browser type, device information, access times and platform usage logs, where applicable.

We will collect the data related to your final Impact Reporting to verify the emissions and provide the report. Further we add your consent in the Impact Reporting before you submit the details.

Please avoid submitting confidential information that is not necessary for the intended service.

2. How We Use Information

We use the information we collect for the following purposes:

• To create and manage user accounts.
• To provide access to our platform and services.
• To calculate estimated emissions and generate reports.
• To provide AI-powered insights and sustainability recommendations.
• To process payments, manage credits and maintain billing records.
• To respond to enquiries and provide customer support.
• To maintain platform security and prevent fraud or misuse.
• To understand usage patterns and improve our services.
• To communicate important service updates and, where permitted, information about our products and offerings.
• To comply with applicable legal and regulatory requirements.

Where required by applicable law, we will obtain consent or rely on another appropriate lawful basis before processing personal data.

If you receive promotional communications from us, you may opt out using the unsubscribe mechanism provided or by contacting us. We may continue to send essential service-related communications.

3. Sharing Information with Service Providers

Sirāt does not sell personal data to third parties.

We may share relevant information with trusted service providers who support our operations, including cloud hosting providers, payment processors, AI technology providers, analytics services, communication platforms and customer support providers.

These providers may process information on our behalf to deliver the relevant services, subject to applicable contractual and legal requirements.

We may also disclose information where required by law, a court order or a lawful regulatory request, or where necessary to protect our rights, security or property.

If Sirāt undergoes a merger, acquisition, restructuring or sale of business assets, relevant information may be transferred as part of that transaction, subject to applicable law.

Where your account is associated with an organisation, authorised representatives of that organisation may have access to relevant account information or reports, depending on the account settings and permissions.

4. Data Security and Retention

Sirāt uses reasonable technical and organisational measures designed to protect personal data against unauthorised access, disclosure, alteration, loss or destruction.

These measures may include access controls, authentication, security monitoring and other safeguards appropriate to the nature of the information.

However, no online platform or electronic storage system can be guaranteed to be completely secure.

We retain personal data only for as long as reasonably necessary to provide our services, manage accounts, meet contractual obligations, comply with legal requirements, resolve disputes and maintain security.

When information is no longer required, we will take reasonable steps to delete it, anonymise it or otherwise handle it in accordance with applicable law.

Where our service providers process information outside India, we will address applicable legal requirements and relevant contractual safeguards.

5. Your Privacy Rights

Subject to applicable law, you may have the right to request access to information about your personal data, request correction of inaccurate information, request erasure where applicable, withdraw consent where processing is based on consent and raise a grievance concerning the handling of your personal data.

To exercise an applicable right, please contact us using the details provided below.

We may need to verify your identity before responding to a request. Some information may need to be retained where required by law or for legitimate legal and compliance purposes.

Sirāt may use AI technology to generate emissions-related insights and recommendations from information submitted by users. These outputs are intended to support decision-making and may require human review.

We will handle personal data in accordance with applicable Indian data-protection and information-technology laws, including relevant requirements under the Digital Personal Data Protection Act, 2023, and associated rules as they become applicable.

6. Cookies, Contact Details and Grievances

Our website may use cookies and similar technologies to support essential functionality, maintain security, remember preferences and understand website performance.

Where required by law, we will seek consent before using non-essential cookies or similar technologies. You may also manage cookies through your browser settings, although disabling certain cookies may affect website functionality.

We may update this Privacy Policy from time to time to reflect changes in our services, technology or legal requirements. The latest version will be published on our website with the revised date.

For questions, privacy requests or grievances regarding this Policy, please contact: